Terms of Use

Terms of Service

Chapter 1 General Provisions

Chapter 1 (Purpose)

The purpose of these Terms and Conditions is to establish the conditions and procedures necessary for using the CultiLabs service (hereinafter referred to as “Service”) operated by CultiLabs Co., Ltd. (hereinafter referred to as “Company”).

Article 2 (Definitions)

The definitions of terms used in these Terms and Conditions are as follows:

1. 'Culturalabs Service' (hereinafter referred to as 'Service') refers to the service that allows users to watch videos related to images (such as photos and graphics) and related detailed information by operating the 'application' installed on their smartphones, creating 'AR stereoscopic video content'.

2. 'Application' refers to software programs installed on users' mobile devices or other devices to use the 'Service'.

3. 'User' refers to a person who installs the 'application' and uses the services provided by the 'Company' according to these Terms and Conditions.

4. 'Content' refers to data or information expressed in symbols, characters, voice, sound, images, or videos used in information and communication networks under Article 1, Paragraph 1, Clause 1 of the Act on Promotion of Information and Communication Network Utilization and Information Protection, produced or processed in electronic form to enhance utility in preservation and utilization, including 3D images, VOD (Video on Demand), Text, etc.

5. 'AR Stereoscopic Video Content' refers to content that is expressed by synthesizing videos that can perceive depth as if they were in three-dimensional space, shot with special techniques, with reality.

6. 'Customer' refers to a company that provides content by linking it with images (photos, graphics, etc.) and concludes a partnership agreement with 'Company' and 'Service'.

Article 3 (Specification, Validity, and Amendment of Terms)

① The Company shall post the contents of these Terms and Conditions on the application provided to users to ensure easy accessibility. The detailed terms can be viewed by users through the connection screen.

② The Company may amend these Terms and Conditions within the scope not violating relevant laws such as the Act on Regulation of Terms and Conditions, the Electronic Document and Electronic Commerce Act, the Electronic Signature Act, the Act on Promotion of Information and Communications Network Utilization and Information Protection, etc.

③ When the Company amends the Terms and Conditions, it notifies users of the effective date and reasons for the amendment at least 15 days prior to the effective date, along with the current terms, on the service application. However, if the amendment is unfavorable to users, the notification is made at least 30 days before the effective date.

④ If the Company notifies users of the amendment to the Terms and Conditions in accordance with Paragraph 3 and the user does not express refusal until the effective date of the amended terms, even though the notification includes a statement that not expressing refusal is considered as agreement to the amended terms, the Company considers the user to have agreed to the amended terms.

⑤ If the user does not agree to the amended terms under Paragraph 3, the user may discontinue the service and terminate the service agreement.

Article 4 (Supplementary Provisions)

Matters not specified in these Terms and Conditions shall be governed by relevant laws such as the Act on Regulation of Terms and Conditions, the Electronic Document and Electronic Commerce Act, the Electronic Signature Act, the Act on Promotion of Information and Communications Network Utilization and Information Protection, etc.

Article 5 (Provision of Company Information)

The company posts its name, representative name, business office address, phone number, e-mail address, business registration number, mail-order business report number, etc. on the company's website or service website so that users can easily find them. However, some related content may be made available to users through the connection screen.

Chapter 2 Establishment of Service Agreement

Article 6 (Establishment of Service Agreement)

① The service agreement is established upon the user's agreement to the terms and the Company's acceptance of use.

② The Company shall post a notice of acceptance of use on the relevant service screen or notify the user of acceptance of use through the methods specified in Article 35.

Article 7 (Application for Service Use)

Those who wish to use the service shall apply for the service in accordance with the terms and conditions or the procedures and methods prescribed by the company.

Article 8 (Acceptance and Restriction of Application)

① The company accepts the application for service use from the user if there are no operational or technical obstacles.

② The company may withhold acceptance of the application for service use until the reason for the restriction is resolved if the application falls under any of the following subparagraphs.

1. If the application is not made under the real name or using another person's name

2. If false information is provided or if the information requested by the company is not provided

3. If there is no available capacity in the company's facilities

4. If there are technical difficulties in the company

5. If a user with a record of service suspension applies for service use

6. If the user intends to use the service for wrongful purposes

7. If it is difficult to accept the application for service use due to reasons similar to the above

8. If the company does not approve or postpone the approval of the application for membership registration in accordance with the above subparagraphs, the company shall notify the applicant. However, this does not apply if the company cannot notify the applicant without its own fault.

Article 9 (Special Provisions on Membership Registration for Users Under 14 Years of Age)

① The company must obtain consent from the parent or legal guardian to collect, use, and provide personal information from users under the age of 14. In this case, the company may request minimal information such as the legal guardian's name from the user to obtain consent from the legal guardian.

② The company cancels or disapproves membership for users under the age of 14 who have not undergone the confirmation process for parental or legal guardian consent.

③ The parent or legal guardian of users under the age of 14 may request to view, correct, update personal information of the child or withdraw consent for membership registration. In such cases, the company must take necessary actions promptly.

Article 10 (Change of Member Information)

1. Members can view and modify their personal information at any time through the personal information management screen.

2. If there are any changes to the information provided during membership registration, members must notify the company of the changes online or through email or other methods.

The company shall not be responsible for any disadvantages arising from failure to notify the company of changes as stated in paragraph 2.

Chapter 3 Use of Services

Article 11 (Provision and Modification of Services)

① The company performs the following tasks:

1. The company provides information about products and services produced and sold by companies or institutions with which it has service partnership agreements. (However, please note that the information may differ from that provided by the customer, and accurate information can be confirmed on the customer's website.)

2. Connecting to the mobile website and app of the customer for purchasing products and services mentioned in the preceding clause.

3. The company reserves the right to change the benefits such as discounts and points accumulation offered to users according to company policies.

4. Other tasks designated by the company

② When users make purchases and payments on the mobile website or app of a customer through the service, they are subject to the terms and conditions of that customer.

③ The company may change the services provided for operational or technical reasons with justifiable cause. In such cases, the company shall notify the members of the changes to the service content and the date of provision through the method specified in Article 24 (Notification to Users).

④ In the event described in the preceding clause, the company shall compensate the user for any damages incurred. However, this does not apply if the company proves that there was no intention or negligence on its part.

⑤ The company shall not be responsible for any defects, dissatisfaction, or complaints regarding products or services purchased from the customer's website or app using the service.

Article 12 (Service Interruption)

① The company may temporarily restrict or suspend all or part of the service under the following circumstances:

1. In the event of maintenance, replacement, failure, or disconnection of information and communication facilities such as computers, or communication interruptions;

2. In the event of unavoidable circumstances such as maintenance or construction work on facilities required for the service;

3. In the event of force majeure such as natural disasters or national emergencies;

4. In the event that the company's business plan is changed or it becomes impossible to provide the service due to business reasons;

5. In the event that a telecommunications service provider specified in the Telecommunications Business Act suspends telecommunications services;

② In the event of service restrictions or interruptions under the preceding paragraph, the company shall notify users in accordance with Article 27 (Notification to Users). However, if there are unavoidable reasons for which prior notification is not possible, the company may notify them afterwards.

③ The provision of content may be partially restricted at the request of the content provider or copyright holder, and access to content may be restricted for users connecting from overseas.

④ The company may conduct regular inspections if necessary for the provision of the service, and may temporarily suspend the provision of the service during regular inspections. Regular inspections shall be notified on the service provision screen.

Article 13 (Deletion of Postings)

① If there is material harmful to minors in violation of the Act on Promotion of Information and Communications Network Utilization and Information Protection, the company shall promptly delete it. However, this does not apply to bulletin boards accessible only to users aged 19 and older.

② The company may delete content posted by users without prior notice if it is determined to fall under any of the following:

1. Content that defames or damages the reputation of other users or third parties;

2. Content that violates public order and morals;

3. Content deemed to be associated with criminal acts;

4. Content that infringes on the copyrights of the company, third parties, or other intellectual property rights of others;

5. Content deemed to violate other relevant laws.

③ Individuals whose legal interests have been infringed due to information posted on bulletin boards operated by the company may request the deletion of such information or the publication of rebuttal content from the company. In this case, the company shall promptly take necessary measures and notify the applicant immediately.

Article 14 (Ownership of Intellectual Property Rights, etc.)

① Copyrights and other intellectual property rights to works created by the company belong to the company.

② Copyrights and other intellectual property rights to works provided under affiliate agreements as part of the services provided by the company belong to the company or the respective provider.

③ Users may not reproduce, transmit, publish, distribute, broadcast, or otherwise use for commercial purposes or provide to third parties any information subject to intellectual property rights belonging to the company or providers without the prior written consent of the company or providers, obtained through the use of the services provided by the company.

When using user-generated content according to agreements, the company obtains permission from the respective users.

Article 15 (Membership Withdrawal and Qualification Matters)

① Members may request withdrawal from the company at any time, and the company shall promptly process the withdrawal.

② If a member falls under any of the following reasons, the company may restrict or suspend their membership:

가. Providing false information during registration;

나. Interfering with the use of the service by others or impersonating another person, thereby threatening the order of electronic commerce;

다. Engaging in acts that violate laws or are prohibited by these terms and conditions, or engaging in acts contrary to public morals;

③ If the same act is repeated more than twice after the company restricts or suspends membership, or if the reason is not corrected within 30 days, the company may revoke the membership.

④ If the company revokes the membership, it cancels the member registration. In this case, the company shall notify the member and provide an opportunity to explain for at least 30 days before canceling the member registration.

Article 16 (Service Period and Suspension)

① The service is provided 24 hours a day, 365 days a year.

② The company may restrict or temporarily suspend the provision of services in the event of force majeure or other unavoidable circumstances.

③ The company may restrict or suspend all or part of the service if any of the following reasons occur for the user:

1. Violation of the obligations of the user as stipulated in these terms and conditions;

2. Violation of other relevant laws and regulations;

④ When the company restricts or suspends the use of the service pursuant to paragraphs 2 and 3, it shall notify the user of the reason, date, and duration. However, in case the company deems it necessary to urgently restrict or suspend the use, it may do so first and then notify the user. If notification is not possible due to reasons beyond the company's control, it shall be deemed that the notification was made by posting it on the service application.

⑤ In the event that the company needs to temporarily suspend the provision of services due to unavoidable reasons such as system improvement work, equipment addition, regular inspections, etc., it shall give prior notice of the reason and suspension period on the service application, etc. However, this shall not apply if the company deems it necessary to urgently suspend the use or if prior notice is not possible due to reasons attributable to the user.

⑥ The provision of content may be partially restricted at the request of the content provider or copyright holder, and access to content may be restricted when accessed from overseas.

Article 17 (Termination of Service)

In case the company becomes unable to provide the service due to reasons such as changing its business, abandoning the business, or other managerial decisions, the company may notify the users 60 days prior to the scheduled termination date and terminate the service.

Article 18 (Installation of Programs and Data Collection)

① The company may require users to install applications and separate programs necessary for providing the service, and users may refuse such installation if they do not wish. However, if users refuse to install the application and separate programs, the use of the service may be restricted.

② The company may utilize data collected from the user's mobile phone or other service terminal.

③ The company shall use the data from the preceding paragraph only for the purpose of improving the service or providing services or technologies suitable for the user's usage environment, and shall not use it for any other purpose.

Article 19 (Provision of Information and Posting of Advertisements)

① The company may provide various information deemed necessary by users during service usage via methods such as announcements, emails, SMS, MMS, LMS, APP Push, etc., to users who have agreed to receive customer benefit information / advertising information provision or processing consignment (optional consent) through the personal information utilization agreement. However, users may refuse to receive such information at any time through the customer center or other notification methods.

② The company may post advertisements on service screens, emails, etc., targeting users who have agreed to customer benefit information / advertising information provision or processing consignment (optional consent) through the personal information utilization agreement. Users who receive emails containing advertisements may refuse to receive them from the company.

③ The company shall not be responsible for any losses or damages incurred by users participating in or resulting from promotional activities of advertisers through posted advertisements, communication, or transactions.

Article 20 (Protection of Personal Information)

① The company may collect the minimum information necessary for the user's service usage.

② When the company collects personally identifiable information of the user, the company shall notify the user of all the following items as specified in Attachment 1 and obtain the user's consent.

1. Purpose of collection and use of personal information

2. Items of personal information collected

3. Period of retention and use of personal information

③ The company may not use or provide to a third party the information of the user obtained in connection with the provision of the service for purposes other than the original purpose without the consent of the user. However, this shall not apply in the following cases:

1. When requested by a relevant agency for investigative purposes under the related laws

2. When providing in a form that cannot identify specific individuals for statistical compilation, academic research, or market research

3. When providing to affiliates/related companies of the company and business contractors who have entered into a business outsourcing contract with the company for the purpose of smooth service provision and improving user convenience, in which case the company shall disclose the recipient of personal information processing and the content of entrusted tasks through the personal information processing policy or notify the user through electronic mail, etc.

4. When necessary for settlement of charges due to service provision

5. When necessary for identity verification to prevent misuse

6. When there are special provisions in other laws

④ Users may refuse consent requested under Paragraph 2 or Paragraph 3.

⑤ The company strives to protect the user's personal information in accordance with the relevant laws and regulations such as the Act on Promotion of Information and Communication Network Utilization and Information Protection. The protection and use of personal information are subject to the relevant laws and the company's privacy policy.

Chapter 4 Rights and Obligations of the Parties

Article 21 (Company's Obligations)

① The company is obligated to provide the service continuously and stably in accordance with the provisions of these Terms and Conditions.

② In the event of a system failure in providing the service, the company promptly restores the failure. However, in the event of force majeure, emergency situations, or other unavoidable circumstances, the company may temporarily suspend the service.

③ The company must have security systems in place to protect personal information (including credit information) so that users can safely use the service, and the company discloses and complies with the privacy policy for personal information protection.

④ If the company acknowledges that opinions or complaints raised by users regarding the use of the service are justified, the company processes them promptly. Regarding opinions or complaints raised by users, the company utilizes bulletin boards or communicates the process and results of handling them through electronic mail or telephone.

Article 22 (User's Obligations)

① Users must use the service in accordance with these Terms and Conditions and must not engage in the following actions:

1. Providing false information when applying for or changing the service

2. Impersonating others' information

3. Altering information posted on the company's website

4. Transmitting or posting information prohibited by the company (such as computer programs)

5. Infringing upon copyrights or other intellectual property rights of the company and third parties

6. Damaging the honor of the company and third parties or interfering with business operations

7. Posting or disseminating obscene or violent language, images, or sounds, or other information that goes against public morals on the company's website through public disclosure, posting, electronic mail transmission, or other means

8. Engaging in commercial activities such as selling goods using the service without prior approval from the company

9. Using the contents provided by the company beyond personal use, including public reproduction, in public places or commercial venues for profit-making purposes

10. Any other illegal or unfair acts

② Users must comply with relevant laws and regulations, provisions of these Terms and Conditions, precautionary notices regarding the use of content, and notifications from the company. Users must not engage in any acts that interfere with the company's business operations.

Chapter 5 Damage Compensation and Indemnification

Article 23 (Company's Liability for Damages)

① The company shall not be liable for the truthfulness, reliability, or accuracy of information or data posted or transmitted by customers (including businesses and non-governmental organizations) in relation to the service.

② The company shall not be liable for any personal expenses or damages incurred by users during the use of the service.

③ The company shall not be liable for damages caused by illegal acts such as hacking or virus distribution by third parties, despite diligent efforts to ensure service security and stability.

④ The company shall not be liable for service interruptions under Article 15, service failures without fault attributable to the company, transmission or posting failures, data errors, omissions, loss, destruction, distortion, or any other issues that occur during service usage.

⑤ The company shall not be liable for the content or quality of services, products, or services advertised through the service, nor shall it be responsible for transactions between users, customers, or third parties facilitated by the service, including any obligation to monitor such transactions.

⑥ The company shall not be liable for any issues arising from the use of free services, unless otherwise specified by relevant laws and regulations.

⑦ If users claim damages against the company, they must submit a written statement specifying the grounds for the claim, the amount claimed, etc.

Article 24 (User's Liability for Damages)

① If users cause damages to the company or third parties (including other users) due to violations of these Terms and Conditions, users must compensate the company or third parties for all resulting damages.

② If a third party claims damages against the company due to illegal acts or violations of these Terms and Conditions by the user, the user must indemnify the company at their own responsibility and expense. If the company is not indemnified, the user must compensate the company for all damages incurred.

③ This provision remains effective even after the user voluntarily terminates the service usage agreement or the company suspends the service in accordance with these Terms and Conditions.

Article 25 (Exemption Clause)

① The company shall be exempted from liability for providing the service in cases where it cannot provide the service due to the reasons specified in each clause of Article 15.

② The company shall not be liable for service disruptions caused by the user's fault.

③ The company shall not be liable for the reliability, accuracy, or truthfulness of the information, data, or facts posted by customer companies regarding contents or services.

④ The company shall not be liable for disputes or any other issues arising between users and customer companies or between users and third parties through the mediation of contents.

⑤ The company shall not be liable for any damages incurred by users due to restrictions on the provision of contents requested by the content supplier or copyright holder.

⑥ If customer-related services and external services (such as shopping services) are integrated through the 'service,' the company only acts as an intermediary between the user and each selling company. The responsibility for order, delivery, and refund of products lies with each selling company, and the company shall not be liable for any damages incurred by users due to the use of external services (such as shopping services).

Chapter 6 Protection of Personal Information

Article 26 (Protection of Personal Information)

① The company may collect the minimum necessary information for the use of the service from the user, in addition to the application requirements specified in Article 7, Paragraph 2.

② When the company collects personally identifiable information from users, it shall inform them of all the following items and obtain their consent:

가. Purpose of collecting and using personal information

나. Items of personal information collected

다. Period of retention and use of personal information

③ The company may not use or provide to a third party the information obtained from users in relation to the provision of services for purposes other than those agreed upon by the users without their consent, except in the following cases:

가. When requested by relevant agencies for investigative purposes under the provisions of relevant laws

나. When providing information in a form that cannot identify specific individuals for statistical analysis, academic research, or market research purposes

다. When providing information to affiliates or subcontractors with whom the company has delegated tasks to ensure smooth service provision and enhance user convenience. In this case, the company shall disclose the content of the entrusted personal information processing and the details of the entrusted tasks to users through its privacy policy or electronic documents.

라. When necessary for billing settlement related to service provision

마. When necessary for identity verification to prevent fraud

바. When there are special provisions in other laws

④ Users may refuse consent to the requests under Paragraph 2 or Paragraph 3.

⑤ The company endeavors to protect the personal information of users in accordance with relevant laws and regulations such as the Act on Promotion of Information and Communications Network Utilization and Information Protection. The protection and use of personal information are subject to relevant laws and the company's privacy policy.

Chapter 7 Miscellaneous

Article 27 (Notice to Users)

① When notifying users, the company may do so via MMS, SMS, or other means agreed upon by users at the time of service registration.

② When notifying a large number of unspecified users, the company may post notices in the application's announcements instead of individual notifications.

Article 28 (Governing Law)

This Agreement and the service usage contract between the company and the user shall be governed by the laws of the Republic of Korea. In case of disputes arising from service usage, the court with jurisdiction over the first trial shall be determined according to the Civil Procedure Act.

The company outsources the handling of personal information to external professional companies for the performance of services as follows:

Details of Outsourced Tasks

- Operation of customer center for customer management including complaints and after-sales service

- System operation and management

- Service development and operation

For the safety of personal information protection, the company clearly defines instructions for protecting personal information, prohibits the disclosure of personal information, and specifies the responsibility in case of accidents in the outsourcing contracts with these companies, and keeps the contract contents in writing and electronically.

In case of changes to the above, the company will announce the revised details in the privacy policy (www.arstudio.kr).

1. Items of Personal Information Collected

The company collects the following personal information for smooth service provision:

① User's subscriber number, phone number, date of birth, gender, telecommunications company, membership status (active/dormant), UUID, IMEI, USIM, device model

② Information about service subscription status, usage date and time, usage records

③ OS type/version, mobile network information (wifi, 4G, 5G, etc.)

④ Configuration information, cookies, log records

⑤ Consent status for each agreement, time of consent or withdrawal, notification completion status for dormant customer conversion

2. Purposes of Collection and Use of Personal Information

Service provision, verification of identity (e.g., IPIN authentication) and user identification for service usage, member authentication and verification for service provision, notification delivery, verification of user intentions, establishment of smooth communication channels including complaint handling, provision of latest information on new services/products or events, provision of personalized services and recommended services for user convenience, etc.

3. Retention and Use Period of Personal Information

- Personal information is used during the service usage period or service membership registration period and is immediately destroyed upon withdrawal of membership.

- Until the customer withdraws consent

- However, personal information is retained in accordance with the provisions of relevant laws and regulations such as AR Studio Terms of Use, the Commercial Act, the Act on Promotion of Information and Communications Network Utilization and Information Protection, the Act on Protection of Communications Secrets, and the Basic Act on National Taxes if there is a need for retention under relevant laws and regulations.

 Notice of Right to Refuse Consent and Disadvantages of Non-Consent to Use of Personal Information

As a data subject, you have the right to refuse consent to the collection and use of personal information. However, if you do not consent, your personal information will not be collected or used. Please note that the above consent items are essential for service use, so there may be restrictions on service registration and use.

4. Destruction of Personal Information

The service promptly destroys the relevant personal information when the purpose of processing personal information is achieved.

가. Procedures for Destruction

Unnecessary personal information and personal information files are processed as follows under the responsibility of the personal information manager according to internal policy procedures.

1) Disposal Target - Users who have not used the service for 1 year (not logged in): Personal information is converted to dormant accounts when one year elapses, and personal information is immediately destroyed when one year elapses after the conversion to dormant accounts.

2) Disposal Notice - Prior notification to users: Notification is sent at least 30 days before the expiration date via methods such as email, written notice, fax, telephone, text message, and push message.

3) Notification Contents - Fact of disposal or separate storage, expiration date, target personal information items

나. Method of Disposal

1) Electronic information is disposed of using technical methods that cannot reproduce records.

2) Printed personal information is destroyed by shredding or incineration.

For more information on the company's handling of personal information, please refer to the 【Privacy Policy】 on the company's website.

Consent to Receive Promotional Information

I agree to collect, use, and analyze the personal information collected until cancellation of the required consent items for the purpose of promoting services such as AR services, shopping malls, and various combined/affiliated products provided by Tinetworks, as well as encouraging membership, promotions, and event benefits. I also agree to send benefit information and advertising information to myself through various communication methods (phone, SMS, LMS, MMS, Wap push, email, postal mail, app notifications, and pop-ups).

I agree to entrust the personal information collected from the required consent items for the purpose of promoting services/products, encouraging membership, conducting promotions, providing event benefits and surveys to the customer center, as well as the personal information collected from the optional consent items for providing customer benefit information and advertising information.